The concept of the Opart brand is not just an optical store, but an art gallery. Glasses are presented as works of art among paintings, photographs and sculptures. The interior design of the store emphasizes this concept. The space is divided into several halls and immerses you in the atmosphere of the exhibition. Colors and surfaces flow smoothly from one hall to another, set the direction of movement and allow guests to navigate well in the room.
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Opart optics is located in a building that is more than a hundred years old. We tried to be as careful as possible with the existing architecture and finishes, even though there is not much left of it. Even small details were very important to us. The whole exhibit is like being placed in an old, untouched room. We preserved pieces of broken plaster, wooden beams on the ceilings and brickwork.
In this project, we play with the world perception under various optics. "Clouded" gradient mirrors, colored glasses and on the contrary - clear and contrasting color combinations. It shows the diversity of different lenses but also point of views.
In addition to the exposition, the store houses optometry offices and a workshop. Bright and as clean and sterile as possible, the rooms are at the same time subordinate to the general concept of the space and visually connect with the main halls.
Russia, Rostov-on-Don, St. Pushkinskaya, 116
Area: 160 m2
Year: 2022
Interior designer: Nikolay Yarin
Photo by Inna Kablukova